After the successful edition last year, the Accelerate the Future Challenge is launching once again to facilitate startup-corporate collaborations within the Smart Factory, Robotics, Advanced Automotive Technology, and Smart Mobility domains. With the launch of this second edition, Hyundai Motor Company and KIA Corporation (HMC & KIA) envision a brighter future for all.

As strategic investments and startup collaborations are central to realizing HMC & KIA’s innovation goals, selected startups will engage in paid proof of concept with relevant business units. Dr. Yunseong Hwang, VP of Open Innovation Investment Group at Hyundai Motor Company said: “With Hyundai and Kia’s mission to drive global disruptive innovation, we’re very excited to announce the launch of our Accelerate the Future Challenge Vol.2 this year. Through this program, we will expand our global open innovation initiatives and explore further opportunities to collaborate with innovative startups”.

To facilitate this initiative, Unknown Group is bringing the second edition of the Accelerate the Future Challenge to the market. Unlocking the talent of the world for the challenges that need to be tackled is central to Unknown Group. Jurgen Nieuwenhuijsen, COO at Unknown Group said: “We are happy to continue supporting HMC & KIA to successfully meet their innovation goals by partnering with like-minded founders. At Unknown, we believe that founders turn the world’s challenges into opportunities. Strong collaborations between startups and industry leaders are key to accelerating a brighter future for all.”

Startups and scale-ups from all over the world can apply for this challenge by visiting: https://acceleratethefuturechallenge.com/

ABOUT THE ACCELERATE THE FUTURE CHALLENGE, HYUNDAI MOTOR COMPANY, AND KIA CORPORATION

The Accelerate the Future Challenge is an open innovation program for startups and scale-ups worldwide. With this initiative, HMC & KIA are supporting like-minded founders working on practical solutions within the Smart Factory, Robotics, Advanced Automotive Technology, and Smart Mobility domains. By committing to a paid proof of concept with the most promising ventures, HMC & KIA are searching for equal partners to accelerate a brighter future for all.

CONTACT PERSON UNKNOWN GROUP

Andrei Epingescu, Marketeer
andrei@unknowngroup.com

CONTACT PERSON HYUNDAI MOTOR COMPANY AND KIA CORPORATION

박채린 Corinne Park, 제로원팀 ZER01NE Team,
corinne.park@hyundai.com